Join Date: Jul 2008
Location: Long Beach, CA, USA
There's a really creepy big-4/Duc dealership near here (not a BMW dealer) that I'll refer to as "Squidmart." Squidmart puts prominent red tags that indicate the MSRP, destination/freight, and setup charges that add up to their asking price. I noticed that the destination/freight and setup charges were different for different Ducatis. The charges were hundreds more for an S4RS than for an S2R, and astronomcally higher for a bike like a 1098R (like $1700!) Clearly, thy base their fees on a percentage of the MSRP. I asked the sales reptile how the fees could be so different, considering that all Ducatis come from the same shipping dock in Italy, in the same size box, and are essentially the same weight. And why did it cost $1000 to set up a 1098S vs. $650 for a low-end Monster. With a shop rate of $90/hr, that's over 11 hours of setup time!!!
When I pointed out how rediculous this was, the sales guy told me (a) "obviously, those fees are negotiable" and (b) "clearly, you are an experienced buyer who wouldn't have to pay those fees" and (c) "hey... it's capitalism... we have to try, don't we?"
As I tell my students... Being stupid is expensive.